BUSINESS CONSULTING
My approach, for any new subject, involves a first phase of general analysis of the company/entrepreneurial history, of the product/service, of the market, of the internal and external context, in order to identify a long-term path that can optimize the tools available to the Company and the Entrepreneur for institutional and commercial activities, better position the brand image, facilitate assistance to the internal operating structure, support the Company and the entrepreneur in achieving their organization, marketing and development objectives.
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SKILLSET
-Analysis of the market, competition and positioning
-Segmentation of the target
-Marketing strategy and operational plan and online/offline communication
-Development of Brand Identity and Brand Strategy
-Briefing and Creative Direction: evaluation and direction of activities and ideas
-Budgeting and reporting
-Scouting and economic and operational management of advertising production agencies where necessary
(videos, commercials, outdoor graphics, etc.)
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Request for free:
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Work methodology
For any activity (both in the short and long term) I always foresee:
1. Preventive analysis;
2. Goal setting;
3. Marketing Strategy and Development;
4. Planning of activities;
5. Creativity;
6. Operations with continuous coaching;
7. Monitoring and KPIs;
8. Assessments and any corrective actions;
Strategy and Production
Services:
​-Branding
-Marketing Strategy
-Digital Strategy
-Media Strategy
-Social Media Strategy
-Social Media Management
-Copywriting
-Visual storytelling
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Communication and Business
Services:
-Business Development
-Internationalization
-Institutional communication
-Event organization
-b2b - Special Projects
-b2b - Workshops
- Planning for regional, national and European grant calls
Areas of expertise
Food&Beverage
Sport
Culture
Psycho-physical wellbeing
Third sector and non-profit
Lifestyle
PDO/PGI products – Agri-food consortia